If you want to activate your most magnetic personal brand, and you happen to be a 1/3 in human design, this blog post is for you!

As a 1/3, you possess a unique blend of characteristics that contribute to your personal brand and marketing potential. Let's explore how your line 1 and line 3 energies intertwine, allowing you to shine as in all your glory and authenticity.

The 1/3 personality type is an alluring combination of the information-oriented line 1 and experiential line 3. Your thirst for knowledge is insatiable, and you crave a deep understanding of subjects before sharing them with others. This quality makes you a meticulous researcher, always seeking out every detail and delving into the depths of information. It's in this space that you feel safe and grounded, as if you've built a solid foundation to stand upon.

You are attracted to learning from those who you considered “authorities” and in the process you achieve mastery yourself.

But it doesn't end there. Your line 3 energy takes you beyond the realms of theory and into the realm of experience. You're not afraid to venture out into the world, even if it means encountering failures or setbacks. Each stumble becomes a stepping stone, as you pick yourself up, learn, and grow wiser through lived experiences. Your journey is a tapestry of diverse adventures, wrong turns, and transformative moments that shape your unique perspective.

The beauty of being a 1/3 in the marketing world is the ability to draw upon this wealth of wisdom and share it with others. Your authoritative voice is bolstered by your natural inclination to delve deep into subjects and uncover the facts. You are the one who can create long-form content, such as blog posts, email marketing campaigns, or even masterclasses, with ease. You excel at delivering comprehensive insights because you've done the groundwork, leaving no stone unturned.

PLUS - authenticity is key for you as a line 3. You are only comfortable sharing things that you have personally experienced. This lends an air of believability to your message because you're not simply offering empty advice; you're narrating your own journey of growth and transformation. People resonate with this empathetic tone of voice. They relate to your vulnerability and appreciate your willingness to share not just your successes but also your missteps.

As a marketer, you have a vast array of storytelling opportunities at your disposal. You can leverage your long-form content to captivate your audience, weaving narratives that engage, educate, and inspire. Delve into the story behind the story, revealing the lessons you've learned along the way. Don't shy away from sharing the moments when things went wrong; it's in these vulnerable moments that you connect most deeply with your audience.

Empathy is a natural part of your line 1 energy as well! Combine it with the contextual wisdom gained through your line 3 experiences, and you have a powerful tool for building authority and trust. Your audience will gravitate towards you, appreciating your genuine nature and the insights you offer.

So, if you're a 1/3, embrace long-form content as part of your marketing strategy. Dive deep into topics that resonate with you and your audience. Craft engaging blog posts, create compelling email marketing campaigns, or venture into longer video formats like master classes. And don't forget to infuse your storytelling with the empathetic tone of voice that comes so naturally to you.

Being a 1/3 in human design provides you with a remarkable advantage in the marketing world. You possess both the drive for research and the wisdom gained through lived experiences. Embrace your unique blend of line 1 and line 3 energies, and let your magnetic personal brand shine. Share your stories, inspire others, and watch as your impact, influence and income explode!

Want to take the next step? Book a Human Design for Marketing™ reading in now.