Let's Get Visible with Kristen Werner, Episode #93

I'm so excited for you to meet Visibility Coach (extraordinaire!) Kristen Werner.

For many reasons....

• she's an absolute legend and someone who's energy you must be in

• her story of gaining clarity and doing the brave thing that is pivoting her business is inspirational and powerful

• I know so many business owners feel challenged when it comes to getting out there as the face of their brand & Kristen is just the woman to help you overcome this

Kristens superpower is helping women go from feeling stuck, self conscious, unclear and critical of themselves as the face of their business :->  to practiced, comfortable, clear on message and ready to shine on socials to grow their brand.

Your personal brand is such a powerful aspect of growing your incredible business, so listen and learn how you can 'do the thing' that is owning it.

You've got this.

PS fun fact Kristen joined Digital Product Academy with me in 2021, and is part of the Momentum Mastermind Experience in 2022 (so excited!)

Get to know Kristen better here:

Instagram
Website
Magnetic Brand Builder podcast

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Come say hi:
Leave me a review
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OR the Digital Product Academy waitlist here

The gold in a strategic business model Episode #92

In this episode I'm diving deep into the behind the scenes of my business model, to demonstrate the power in its intentionality.

From my perspective......Business is BOTH a short & LONG term game.

As in, how can we generate revenue quickly to get our business up and running while also creating offers that align to our values & enable frictionless growth.

When you're in it, this can feel a lot like slowing down to speed up....

For me, it meant firstly getting clear on who I'm here to serve (you badass online business women on a mission to change the world).

Then building my authority through 1:1 coaching and an epic Mastermind.

And longer term....... introducing a course that serves you too, by teaching you the simple way to create and integrate digital products into your business model. #litupandliberated

The absolutely magic in all of this is that one feeds the other.

And that my friends is the story of how my Mastermind launch set me up for $120k in sales in 2022.

Make sure jump over to IG if you have question for me on this.

Have a great week!

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Come say hi:
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Strategic pricing & abundance, episode #91

If I had a $ for every conversation I've had on but 'how much' should I charge, I'd be loaded!

No but seriously....you're not alone if you're wondering;

• how much will my audience actually pay for this?

• should I charge less because I'm new to xyz?

• where do I even start?!

But here's the thing....

Pricing is more strategic than you realise & it's as much a marketing tactic as a sales tactic.

Not only that but you're probably doing it wrong (sorry not wrong) if you're more focussed on your clients (because you have no idea of their money beliefs) than on the transformation you provide them....which is worthy of the premium pricing you desire.

If you want to figure out what to charge with confidence, this is the episode for you!

In this chat I'm hoping to inspire you to follow my lead and as always I'm here to help.

Enjoy!

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Come say hi:
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The how behind an $80k sales week in my biz episode #90

I have the stats to show that you my lovely audience LOVE it when I talk about money and get specific about the how....my episode titled $70k to $210k in a single year was the number one most downloaded in 2021!

This week, I'm sharing the details of how I managed to create an $80k sales week in my business in the lead up to Xmas.

Gosh it just dawned on me that this is more than I brought in the first year in my business OR in the FISCAL 19/20!  What the what?!

Now I'm not one to tell you it's easy.  But nothing you really want is, am I right?!

Or to gloss over some pretty major realities....

Like - of course there was a whole lot of patience & personal development to get me here.

Although I will say this for sure:  this level of business maturity is 100% available to you too.

It will take from you.....and it will give you more in return.

So come inside and listen to the 5 specific moves I made that led me to this incredible milestone.  

Each and everyone of them will impact you and maybe even give you an advantage in your own quest for more income (and impact).

One thing I know with confidence is this....

It takes both energy and strategy.

And I wouldn't be here without focussed attention on both.

If you want to better understand what I'm talking about here, then please go ahead and sign up for my "Calibrate to Catapult"  2022 Business Planning session THIS WEEK.

Questions? Jump into my IG any time! @yvettemayer_

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Stop papering over the cracks, a solo episode #89

This week in pausing to review + reflect on 2021 & make sure that I fully integrate what it taught me......I realised how important this is to your growth too.

Because here's the thing...if we don't anchor in our lessons, we run the risk of doing the same thing over and over again and expecting different results (thanks Einstein!).

Now I will be honest & say this isn't my favourite thing to do. I'm a learn the lessons quick and keep moving kind of human. A don't look back, we aren't going that way type.

And yet....we do want to make sure our lessons have thoroughly landed.

It's in this process we can let go of what we don't need and ensure we take all the wisdom we've gained forward. That's the stuff of growth.

In other words, we make sure NOT to paper over the cracks!

This help you calibrate to a higher level and ready yourself to step UP into the year ahead rather than across to it.

Calibration is on my heart this week as I finesse my 2 part "calibrate to catapult" business planning event next week.

Calibrate to Catapult is my personal business planning process, fusing the energetics & the strategic so you can claim the results of your dreams. And I'm going to be leading a 2 part FREE event sharing it with you on Jan 20 & 21, 2022.... act quickly to get involved.

This is my official invitation for to join us for this epic event!

REGISTER HERE NOW.

Oh I can NOT wait to see you lovely face in the zoom room.

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Let's get to know each other better:

Join the Lit Up & Liberated Entrepreneur FB group here
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From the road...team support and YOU in 22, solo episode with Yvette #88

I don't know about you, but I'm feeling 22!

This is a bit of a rambling one as I travel (actually drive) towards packing up my house for sale!

Apologies about the quality of the audio, but stay with it, there's so much goodness on the inside.

Firstly I give you an inside look at the mechanics of selling my home & settling into the home base that is a shared holiday house.

Then I move into sharing how powerful it's been to finally take growing a team seriously.

This journey for me hasn't been without failed attempts, challenges in letting go of the "I can do it better" isms and fear (like what if I can't afford it every single month).

BUT, mid this year I knew enough was enough, it was time to operate from a place of delayed gratification....appreciating that teams mature like fine wine....gaining in value until they are literally the foundation that allows quantum leap growth.

More recently when I hired an Exec V, I took a bolder step into running my team as a full on CEO with a growing empire.

In this chat I'm hoping to inspire you to follow my lead and as always I'm here to help.

Enjoy!

*****

Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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From listener to corporate drop out in under a year! With Emma Lagerlow, Episode #87

Meet Emma Lagerlow, mum of 4 (almost all teens), avid listener and founder of Mummaste.

This episode is one of my all time favourites as it tracks Emma's journey from an early dream of monetising her passions, right through to leaving her corporate job....and it all happened in well under a year.

If you're a mum of teens, you will absolutely resonate with Emmas vision of supporting women in this less focussed on life-stage.  As Em shares too many mums are forgetting to take care of themselves as they wait it out....because "I will worry about me later"

Or if you're in corporate, listening along and thinking....one day....this is for you too!

Today Emma is growing both a coaching business & blog, and absolutely thrilled to be doing life on her terms.

Other fun facts:

• Em was the first graduate of Digital Product Academy to launch a course "breaking the busy cycle, for mums"

• And she's joined up for the full festival of the Momentum Mastermind Experience in 2022 (so excited!)

Enjoy!

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To learn more about Emma & the Mummaste mission, you can find her here:

Instagram
Website

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Come say hi:
Join the Lit Up & Liberated Entrepreneur FB group here
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The importance of faith in launching, episode #86

We hear about the big $100k launches, for more than the $5k or $10k launches that came before them.

These are the launches that make or break us.

In this episode I take you behind the scenes of my most recent Digital Product Academy launch. This was the second round for this product and a very different experience.

It's ultimately an awesome story of profitable growth & enormous potential.

BUT FIRST.....

I had to exercise some serious faith.

And then ride the emotional roller coaster that was my personal life during the 'open cart' phase.

All up - an  incredible launch experience, lessons galore and incredibly rewarding, all at the same time.

Bring on round three, this is going to be fun.

Jump into my Instagram DMs with questions if you have any!

And if you're ready to expand your business into digital products, make sure you jump on to the DPA waitlist below.

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Let's get to know each other better:

Join the Lit Up & Liberated Entrepreneur FB group here
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Pivoting to success with Liz Morris of Boss Motive, Episode #85

This week on the podcast we have a very special lit up and liberated guest!

Meet Liz Morris an incredible friend who #truestory I met on the gram.

Liz and I spent quality time together on my travels in her home town of Airlie Beach. Honestly I'm so grateful she welcomed me into her world and it was a highlight not just of the Whitsundays but my entire winter 2021 trip!

What I love about Liz is her incredible depth of experience and extremely can do attitude.  She has long since walked out of corporate and is thoroughly thriving as an entrepreneur.

BUT it hasn't been a straight road. In fact Liz has pivoted her business time and time again.

Forward to today, when she is now focussing on supporting other incredible women to do the same. 

Liz has traversed from product to service, to product to service business with grace & success. She is a gun at spotting an opportunity her clients potential to step into it.

And she's an all round awesome human.

Don't miss this episode, it's a cracker!

To learn more about Liz & the Boss Motive mission, you can find her here:

Instagram
Website

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Let's get to know each other better:

Join the Lit Up & Liberated Entrepreneur FB group here
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OR the Digital Product Academy waitlist here

Sacred Funnels with Taylor Rae, Episode #81

I'm super excited to introduce you to "Tay Rae", the incredible coach & leader joining us this on the show this week....and I'm totally an excited fan!.

Why? Because she often talks to her blend of the "work and the woo", which thoroughly aligns with my  approach to building a thriving soul based biz.  She has indeed been an inspiration to me along the way.

Taylor liberally uses words like soulful and sacred, along side strategy and funnels.

If you're an entrepreneur with a spiritual side, you're going to LOVE this episode. And even if you're not, there's something truly authentic & inspiring in the way Tay Rae shows up.

The showing up has unfolded from PT to business coaching, a pivot to focusing spiritually, then back towards funnels and ultimately where she sits today.

The beautiful blend of strategy and spirituality, owning her space as a Business & Manifestation coach.

In particular, Tay supports women who are more creative and intuitive, to set up the systems (sacred funnels) that unlock sales for their incredible gifts. Is that you? Make sure you follow along with her below.


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For more from Tay:
Website
Instagram
Sacred Work Podcast

Or as always, come into my world:

Join the Digital Product Academy waitlist
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