If you’ve been wondering exactly how to use your Human Design profile to amplify your marketing, let’s start here.
Your Human Design profile (lines) are the best proximation in your chart to project in your personal brand. Because these lines are all about your personality and what you’re here to do in life.
There are 6 seperate lines (each representing a different type) and 12 profiles that combine your conscious and subconscious lines to create the the archetypes.
While the black line represents your conscious personality, the red line is less conscious adding more depth into your ability to connect to and attracts audiences + sales.
In this short blog post, we’re going to focus on the six seperate lines, and you can look out for our next post where we dive into the 12 profiles (using both lines).
The bottom 3 lines are know as the lower trigram. (line 1, 2, 3) and are intrapersonal lines. These energies are about your personal karma and individual experience. The top 3 lines are transpersonal energy. This means you will learn better with others.
If you are unaware of your archetype, jump over to my free human design chart generator and note down your “profile” first.
Now let’s focus on how you can improve your content using human design profiles!
LINE ONE - THE INVESTIGATOR
From a content perspective you are the deep diver - Your knowledge is unparalleled, and authority builds trust.....share your depth with conviction to demonstrate the results you make possible and you will magnetise clients!
LINE TWO - THE HERMIT
The Ultimate Hacker - you love to find your own way, to ignore what you’ve been told, take short cuts and gain new ways to do things. Share these hacks and tips in your content so your natural gifts and talents are on display!
LINE THREE - THE MARTYR
There’s an element of the mad scientist to you, as you continually make a mess and figure out what works. These experiments are perfect to educate us on how we can skip steps, avoid mistake & collapse time….and we are drawn to that!
LINE FOUR - THE OPPORTUNIST
Since your influence is optimal inside a community, your content will work hardest when it inspires us to come into your inner circle…so invest us to listen to your podcast, join your membership or FB group.
LINE FIVE - THE HERETIC
To the rescue! Yes your natural superhero tendency is allowed to come out in your content. In fact, we might even project our challenges on to you to solve. Create content that highlights problems AND solutions and we will follow you forever.
LINE SIX - THE ROLE MODEL
With this line things will shift through the different stages of your life (before 30, 30-50 and 50+). But one thing is a constant, you have innate wisdom and when you share this part of you, it’s absolutely magic. Tell us your perspective on how things work to keep us leaning in.
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This is the first post in my brand new series on how to use your human design to grow your business and improve your marketing. Make sure you subscribe for more like this!
And feel free to drop your comments below, I will be responding regularly (like the good generator that I am!).
