I have worked with many incredible business coaches over the years. But I’ve absolutely had some dodgy marketing advice along the way.
*while I am a business coach myself, my greatest advice is always “trust yourself the most”
In this blog post, I will share the top five things that business coaches suggested I do over the years that my Human Design gave me the confidence to ignore.
As a coach, seeing my clients succeed and thrive is one of the most rewarding aspects of my job. But nothing could have prepared me for the overwhelming sense of joy and fulfilment I felt when every single one of my Mastermind clients committed to working with me for the entirety of 2023.
It was in December of 2022 that I received the incredible news that every one of my clients had agreed to continue working with me for another year. This amounted to a 100% retention rate, with some individuals having already worked with me for two consecutive years prior. To say that I was moved to tears would be an understatement. Happy tears flowed down my cheeks, despite my undefined solar plexus!
In late 2018, I was the Managing Director of OMD Sydney (media advertising agency) with a big secret…..I had given notice - destination more passion, purpose and fulfilment.
This was a HARD time in my life. While I was physically in the office, my heart was elsewhere….AND another thing about big jobs; they come with loooooong exit strategies. Cue months of anguish, guilt and being out of integrity. There was of course a glimmer of excitement, but the days felt long and heavy.
So being an open-to-the “woo” kind of gal, I invested in the services of a fabulous kinesiologist (Zoe Bosco) who helped me stay connected to why I was making such a terrifying move. It was in a session together I first said the words, “I want to feel lit up and liberated!”.
At this time the Universe also brought Emma Dunwoody into my life (a Master Coach), who was all juiced up about her new focus on Human Design. I was wide open for all the help and jumped at the chance to be one of her first HD clients.
If you're using social media for business, you know the thrill of seeing a post go viral. The likes, comments, and shares can be a huge ego boost, but more importantly, they can lead to deeper engagement and consideration for your offers. But not all viral posts are created equal. It's not just about the numbers, but about the relevance of the content to your ideal clients.
Recently, I had two posts that went viral: one on Facebook that had over 150 likes and 37 comments, and another on Instagram and LinkedIn that got 6,000 views and 200 new followers. But the post that was more strategically valuable to my business was the first one, because it was a personal share that tied into my brand story and led to more demand for my services. The second post, while more popular in terms of numbers, wasn't as strategic and didn't attract the right audience.
When I first began my “experiment“ it was well and truly early along on the adoption curve (it’s still early, just less so in the coaching world to be fair!). I’m talking about late 2018.
I was fortunate enough to meet the incredible Emma Dunwoody when I was growing my doTERRA network marketing business. She showed up at the invitation of my sister in law. We connected quickly and next thing you know were meeting up for coffee to chat about the business side of doTERRA.
Em was already deep into Human Design by then and the beginning stages of introducing it to clients. She spoke about with huge passion and conviction…so of course I booked a chart “unpack” in.
Hiiiii, I'm Yvette - an Intuitive Business Coach, with a passion for helping you create success on your terms.
I support women to unleash their unique brilliance, by activating their gifts and aligning into the right strategies for them to explode their impact.
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