From a marketing perspective, I call gate 18 ‘Instinctive Attunement’ which is the energy to bring greater alignment into the world through healing, integrity and aiming higher. Gate 18 is the brand archetype of the “auditor/editor/healer” that knows how to make things "just right" and continues to refine (or even re-invent) until perfection and alignment is achieved.
Gate 35 Human Design: Gate of Change, Marketing Insights for Personal Brands
Gate 35 of Change is the unsatiated desire for experiencing ALL of what life has to offer. This is how you want to feel/taste the abunance of life. This never-ending quest for the NEW leads to the drive, energy and motivation for seeking fun, adventurous new experiences.
Which leads to wisdom and depth of emotional maturity (Gate 36 in Solar Plexus on the other end) through first-hand experience.