Human Design Gate 6 of Friction: Marketing & Branding Insights

Gate 6 in Human Design is called the gate of ‘friction’ or ‘conflict’ which brings with it a quest for awareness and peace. It is the design of growth through ‘friction'. From a marketing perspective, I call gate 6 the “Peace Advocate” - a brand archetype that influences through a quest for peace (which can be translated to inner peace or even world peace). A Gate 6 brand is all about awareness and acceptance of friction as fuel for resolution.

Human Design Gate 47 of Realisation: Marketing & Branding Insights

Gate 47 in Human Design is called the gate of ‘realisation’ which is the energy to assemble scattered information into a meaningful life experience - that is, making sense out of things within a meaningful context. From a marketing perspective, I call gate 47 the “Practice of Possibility” a brand archetype with an uncanny belief that anything is possible (despite any tension!). As a 47th brand, you embrace change, appreciating that everything is constantly evolving and shifting, including human beings.

Human Design Gate 64 of Confusion: Marketing & Branding Insights

Gate 64 in Human Design is called the gate of ‘confusion’ or ‘near completion’ in iChing which is the energy for making sense of things from the past through reflection. It’s a “breakdown before breakthrough” kind of energy. From a marketing perspective, I call gate 64 “A Better Way” a brand archetype that fully owns their creative process each step of the way, accepting the confusion before clarity. As a 64th brand, you know and embrace the fact that confusion is natural part of the creative process and to step into your God Thought mode (your imagination), you have to be patient with this step.

Human Design Gate 40 of Aloneness: Marketing & Branding Insights

From a marketing perspective, I call gate 40 “Center of Gravity” a brand archetype who knows how to come to their centre of gravity through strong boundaries around energy conservation.

As a 40th brand, you energetically master the art of balancing communtiy-oriented work with nurturing alone time.

Human Design Gate 59 of Intimacy: Marketing & Branding Insights

From a marketing perspective, it’s a good time to show up vulnerably and with readiness for deeper connections with your audience - sharing the real, transparent story of your journey to build trust and showing you’re a human being,

Can be a good time to open up new, intimate work spaces, eg, one-on-one spots.

Human Design Gate 29 of Commitment: Marketing & Branding Insights

Gate 29 in Human Design is called the gate of‘commitment’ or ‘perseverance’—it brings the energy to keep going and see things through, despite any challenges once you have said yes! From a marketing perspective, I call gate 29 “Guided Persistence” which is a brand archetype connected to life force energy being guided toward the right initiatives by a strong sacral urge.

Human Design Gate 4 of Formulisation, Marketing & Branding Insights

Gate 4 in Human Design is called the gate of ‘formulisation’ or ‘Youthful Folly’ in iChing - the energy for applying mental awareness to questions and doubts about the future. From a marketing perspective, I call gate 4 “Imaginative Possibility”, and that’s the brand archetype known to think big and inspire many with incredible foresight and ideas.

Human Design Gate 7 Marketing & Branding Insights

Gate 7 in Human Design is called the gate of‘Role of Self’ or ‘the Army’in iChingwhich is all about leading, guiding and directing human potential toward a higher common goal. From a marketing perspective, I call gate 7 “Collective Influence”, and that’s the brand archetype with the courage to exercise an authoritative tone knowing full well that it’s for direction and guidance and implementing better solutions for all.